- Presenter was appearing on football show
- Incident took place during broadcast break
A viral video has captured the moment a TV sports presenter appears to repeatedly snort a mystery substance during a break in filming on a football show.
The presenter was appearing on the Austrian Sky Sports football show ‘Alle Spiele, Alle Tore’ – which translates to ‘All Games, All Goals’ – when he was seen being approached by an assistant during a break in a recent broadcast.
The woman carefully applies an unknown substance to the man’s right wrist, which he snorts before appearing to lick the area. Moments later, the woman repeats the process.
The clip has gone viral – with some sports fans making baseless claims that the presenter might be doing something illegal.
Others pointed out that the mystery substance is probably snuff – a legal, smokeless tobacco product that is snorted, and is popular in parts of Europe.
Sky Sports in the UK were caught up in a sniffing drama of a very different kind last year after an England supporter was shown on live television appearing to snort a powder.
Social media users pointed out that the presenter might have been imbibing the smokeless and legal tobacco product snuff (pictured)
It’s understood that bosses at the station emailed workers following the incident, which saw the bearded man perform the act as hundreds of fans in Newcastle’s Times Square celebrated Jude Bellingham’s stunning, injury-time overhead kick for England against Slovakia in Euro 2024.
The Sky staff were informed that company policy will now be re-evaluated – and that a more stringent approach would be taken in future when shooting live crowd scenes.
As the crowd was being filmed, the individual, dressed in black, appeared to hold up a spoon with white powder on top, before pressing the side to his nose and inhaling.
He then appeared to put the spoon in his mouth before bouncing around and clapping his hands as delighted fans belted out the England supporters’ anthem ‘Sweet Caroline’.
The clip was posted on social media and viewed hundreds of thousands of times.
