UK TimesUK Times
  • Home
  • News
  • TV & Showbiz
  • Money
  • Health
  • Science
  • Sports
  • Travel
  • More
    • Web Stories
    • Trending
    • Press Release
What's Hot
MHRA authorises gemcitabine delivery system for adults with BCG-unresponsive high-risk non-muscle invasive bladder cancer

MHRA authorises gemcitabine delivery system for adults with BCG-unresponsive high-risk non-muscle invasive bladder cancer

1 July 2026
Caitlin Clark’s Fever teammate hits out at ‘joke’ decision by the league as WNBA drama threatens to spiral out of control

Caitlin Clark’s Fever teammate hits out at ‘joke’ decision by the league as WNBA drama threatens to spiral out of control

1 July 2026

Office of Rail and Road July 2026 newsletter

1 July 2026
Facebook X (Twitter) Instagram
Facebook X (Twitter) Instagram
UK TimesUK Times
Subscribe
  • Home
  • News
  • TV & Showbiz
  • Money
  • Health
  • Science
  • Sports
  • Travel
  • More
    • Web Stories
    • Trending
    • Press Release
UK TimesUK Times
Home » NRL team uses AI to ‘clone’ supercoach Phil Gould in an Aussie footy first
TV & Showbiz

NRL team uses AI to ‘clone’ supercoach Phil Gould in an Aussie footy first

By uk-times.com23 April 2026No Comments2 Mins Read
Facebook Twitter LinkedIn Telegram Pinterest Tumblr Reddit WhatsApp Email
NRL team uses AI to ‘clone’ supercoach Phil Gould in an Aussie footy first
Share
Facebook Twitter LinkedIn Pinterest Email
  • Decision ensures legendary coach’s legacy lives on 

The Canterbury-Bankstown Bulldogs have become the first Australian football club to ‘clone’ a key figure in the game.

Club supremo Phil Gould has lifted the lid on how club powerbrokers have produced an AI version of him, to ensure his knowledge lives on.

Canterbury’s current general manager of football has crafted a legacy as one of the game’s best coaches. 

The club has turned to the Claude AI platform to ensure his wealth of experience and knowledge will be utilised for generations to come.

‘Our chairman at the Bulldogs (Adam Driussi) used to run a data company, he now runs an AI company,’ Gould told the Hello Sport Podcast.

 ‘And we use AI, he is teaching us AI … we use a platform called Claude which is designed for us at the Bulldogs.

Canterbury General Manager of Football Phil Gould (pictured) has revealed the club is effectively ‘cloning’ him to ensure his knowledge is passed down to future generations

The club is utilising the Claude AI platform to preserve the smarts and experience that made Gould one of the greatest coaches in the game's history

The club is utilising the Claude AI platform to preserve the smarts and experience that made Gould one of the greatest coaches in the game’s history 

Gould (pictured) said the Doggies have 'created a virtual me'

Gould (pictured) said the Doggies have ‘created a virtual me’

‘He (Driussi) has actually created a virtual me,’ Gould continued.

‘He has got me to answer all these questions over a long period of time. 

‘It has gone into Claude and it goes into my background, any column I have written, any speech I have ever given, anything I have ever done.

‘Claude remembers anything we have spoken about and pre-empts what I’m about to ask.

‘Claude is learning more about me and the way we do our business.

‘In 50 years’ time, if someone (at the Bulldogs) needs to know what I would do in a situation, they can just ask Claude.’

The Claude AI software was founded by former OpenAI employees, Dario Amodei and Daniela Amodei.

It has become incredibly popular, with 30 million active users worldwide. 

After a long playing career, Gould took the Dogs and Panthers to premierships as head coach, and also enjoyed incredible success in State of Origin with NSW.

He is seen as one of the architects of Penrith’s incredible run of grand final success after transforming the club as general manager. 

NRLCanterbury-Bankstown Bulldogs

Share. Facebook Twitter Pinterest LinkedIn Tumblr Telegram Email

Related News

Caitlin Clark’s Fever teammate hits out at ‘joke’ decision by the league as WNBA drama threatens to spiral out of control

Caitlin Clark’s Fever teammate hits out at ‘joke’ decision by the league as WNBA drama threatens to spiral out of control

1 July 2026
Chelsea seal deal for Marco Palestra, Hayden Hackney set for Everton medical… and Newcastle ramp up efforts to sign stars: WINDOW WATCH

Chelsea seal deal for Marco Palestra, Hayden Hackney set for Everton medical… and Newcastle ramp up efforts to sign stars: WINDOW WATCH

1 July 2026
MLS hero on how the World Cup is changing soccer in America forever – with some help from France!

MLS hero on how the World Cup is changing soccer in America forever – with some help from France!

1 July 2026
Serena Williams’ Wimbledon doubles match with sister Venus in major doubt as she suffers knee injury during comeback

Serena Williams’ Wimbledon doubles match with sister Venus in major doubt as she suffers knee injury during comeback

1 July 2026
Brother of top NFL star charged with murder after their mother was found dead in her Atlanta townhouse

Brother of top NFL star charged with murder after their mother was found dead in her Atlanta townhouse

1 July 2026
Staggering six-figure cost of Taylor Swift and Travis Kelce’s MSG wedding police presence revealed

Staggering six-figure cost of Taylor Swift and Travis Kelce’s MSG wedding police presence revealed

1 July 2026
Top News
MHRA authorises gemcitabine delivery system for adults with BCG-unresponsive high-risk non-muscle invasive bladder cancer

MHRA authorises gemcitabine delivery system for adults with BCG-unresponsive high-risk non-muscle invasive bladder cancer

1 July 2026
Caitlin Clark’s Fever teammate hits out at ‘joke’ decision by the league as WNBA drama threatens to spiral out of control

Caitlin Clark’s Fever teammate hits out at ‘joke’ decision by the league as WNBA drama threatens to spiral out of control

1 July 2026

Office of Rail and Road July 2026 newsletter

1 July 2026

Subscribe to Updates

Get the latest UK news and updates directly to your inbox.

Recent Posts

  • MHRA authorises gemcitabine delivery system for adults with BCG-unresponsive high-risk non-muscle invasive bladder cancer
  • Caitlin Clark’s Fever teammate hits out at ‘joke’ decision by the league as WNBA drama threatens to spiral out of control
  • Office of Rail and Road July 2026 newsletter
  • Badenoch accuses Starmer of leaving defence spending ‘mess’ for Burnham | UK News
  • June was the hottest on record for England, says Met Office – UK Times

Recent Comments

No comments to show.
© 2026 UK Times. All Rights Reserved.
  • Privacy Policy
  • Terms of use
  • Advertise
  • Contact Us

Type above and press Enter to search. Press Esc to cancel.

Go to mobile version