“The main reason I’m doing it, the main thing that keeps me motivated is the World Cup is just such a great time, for me the buzz and all the excitement around it, it almost feels like Christmas,” he said.
But he said it was important to think about those who loved the World Cup but were not able to enjoy it because of their own or someone else’s illness.
“Similarly there’s people who would love nothing more but to go for a run.
“I’m so blessed that I’m able to go out and run 10 miles – some people would say crazy – but I still have that opportunity and that’s why I think it’s important..”
He said he had chosen the charities having lived in the West Midlands for two years and becoming aware of the work they do.
He has been posting his runs on @runtheworldcup on Instagram, external and described his epic 19 miles in one day as “a sore one”, but apart from feeling a little tired so far, he has not suffered with any injuries.

