Channel Seven footy commentator Brian Taylor has a very surprising relationship to the infamous 11-second Fitzroy garage party video that has caused controversy after being named Australia’s TikTok Video of the Year.
On Wednesday night, TikTok Australia had its big night at Sydney’s Hordern Pavilion, with the main prize being accepted by two of the people behind the polarising Fitzroy garage party, Andrew Davie and Jordan Menadue.
The clip shows a group of men holding a ‘garage sesh’ in Fitzroy, the ultra-trendy inner-city Melbourne hub.
People in the video can be seen awkwardly dancing, making prayer signs, vaping and even giving a mullet haircut on the street.
Brian Taylor (pictured with wife Tania) owns the inner-city Melbourne garage seen in the award-winning viral TikTok video
The garage seen in the popular clip is understood to be owned by Seven’s roving AFL caller Brian Taylor.
Back in February a garage sale was held at the famous location, and Taylor was there to video it.
‘You might be a little bit familiar with this (location), apparently something happened here the last couple of weeks, I don’t know, Fitzroy Garage Sesh or whatever it was,’ he said on the video he posted to Instagram.
‘The boys have got the sale going on here today and these happen to be my boys, of course.’
Not everyone is a fan of the original garage party clip, with millions of people around the globe debating whether it’s ‘cool’ or ‘cringe’. Others have just been left confused as to why it is so popular.
The group initially received harsh backlash for appearing to be ‘fake’ with hundreds of commenters accusing them of throwing the party for social media content instead of genuine fun.
‘If I saw this while walking down the street I’d turn back and go the long way around,’ one commenter wrote.
‘Is this the first day these boys have been outside or something?,’ another said.
The award for TikTok of the Year was accepted by Andrew Davie and Jordan Menadue
Not everybody is a fan of the video, which many have deemed ‘cringe’
A third wrote: ‘Just described what an ick is.’
‘This is what a party/club looks like when you’re sober, trust me as an ex bartender lol,’ another commented.
Meanwhile, others poked fun at the group’s ‘hipster’ appearance.
‘Feel like I’m watching the origin story of a few future Liberal MPs,’ one commenter joked.
‘This video just asked me if I knew Tame Impala was one guy,’ another wrote.
One of the videos captioned ‘impeccable vibes’ shows the group stiffly posed around the garage while designated cameramen captured the magic.
‘Still looking for said vibes,’ a commenter wrote.
‘Impeccable is not the word i would use,’ another said.
Clips of the ‘garage sesh’ (above) in Melbourne’s trendy inner-city suburb Fitzroy went viral, but some viewers accused the partying men of being fake
People accused the boys (above) of being ‘private school kids that pretend to be poor’ while others said they seemed more interested in making social media content than partying
However, hundreds of viewers also defended the group and said their party looked like a good time.
‘Why is everyone mad at the Fitzroy garage sesh, I am mad because I wasn’t invited,’ one said.
‘Damn I thought it looked kinda lit but people say not,’ another wrote.
‘Quite confronting how much hate there is from a harmless video of people having a good time. Sad world we live in,’ another person commented.
One of the boys even weighed in, saying: ‘Bruh it’s getting a bit much now, we were just having pres relax.’
Meanwhile other TikTokers have recreated their own ‘Fitzroy garage sessions’ around the globe.
Sydney-based solicitor Jahan Kalantar explained why the Fitzroy garage phenomenon is having such an impact in a 60-second video on Saturday.
‘Fitzroy is an interesting suburb from Melbourne, it’s a suburb that traditionally had very working class roots, but seems to have been gentrified substantially,’ he said.
‘The reason the comments are so vitriolic is that a lot of people are saying that this house party represents everything that’s wrong with house parties.
‘It’s wealthy people playing it poor – colloquially what we call ‘champagne socialists’. People from wealthy suburbs who play it being poor for some sort of brownie points.’
He claimed the group’s ‘commodification of poverty’ is what made them viral.
‘Shore boys go to Newtown … there, explained it for Sydney peeps,’ another person commented.
One of the boys followed up the comments accusing them of being ‘private school kids that pretend to be poor’ with a video of himself singing the words ‘I ain’t got no money’ with the caption ‘I honestly wish you were right’.