Emergency services are responding to an accident involving a ride at Coney Beach Pleasure Park in Porthcawl, Bridgend.
Children were among those on the Wacky Worm ride, which is described as a “small introductory roller coaster” on its website, when the incident occurred.
Footage on social media appears to show adults helping a number of children off the ride.
Police have advised the public to avoid the area. The owners of the amusement park have been approached for comment.