McDonald’s is partnering with Netflix to launch a KPop Demon Hunters-inspired menu and it’s “gonna be golden.”
Starting March 31, customers will be able to order two dueling limited-edition adult combo meals — one for HUNTR/X and one for the Saja Boys, the two rival KPop groups in Netflix’s hit animated movie — as well as a brand new McFlurry flavor.
Weeks after the fast food giant brought its biggest burger ever, the Big Arch, to the U.S., McDonald’s announced that they were bringing more new changes to their spring menu in the U.S.
“Everything we do at McDonald’s is for the fans, and no one can relate to that more than Netflix and KPop Demon Hunters,” Alyssa Buetikofer, the chain’s chief marketing and customer experience officer, said in a press release Tuesday. “Big things happen when you bring two massive fandoms together, and this partnership was a natural fit.”
The Saja Boys Breakfast Meal, only available during breakfast hours, consists of a Sausage McMuffin with Egg that is topped with a peppery Spicy Saja Sauce. The meal combo also includes Hash Browns and a small “soda pop.”
Fans who order the rival HUNTR/X meal for lunch or dinner will get a 10-piece order of Chicken McNuggets, a medium soft drink and Ramyeon McShaker Fries — which have a soy, garlic, sesame and spice seasoning inspired by the ramen that the KPop girl group enjoys in the movie. To enjoy the side, customers sprinkle the umami seasoning into a McShaker bag, add the fries and shake it to distribute.
The meal comes with Hunter Sauce, which is described as a spicy sweet chili sauce, and Demon Sauce, which is a purple-colored mustard sauce.
Each meal will also be served with a collectible card back featuring a QR code and a photocard for either HUNTR/X or the Saja Boys. Customers who scan the code on the McDonald’s App by April 26 will get access to more exclusive content, according to the news release.
“With McDonald’s, we were able to turn the rivalry between The Saja Boys and Huntr/X into something fans can actually experience, drawing inspiration from Korean culture and food traditions that sit at the heart of the film,” said Marian Lee, the chief marketing officer for Netflix.
The new items also include the Derpy McFlurry, which McDonald’s says “blends creamy vanilla soft serve with berry popping pearls, enrobed in a wild berry sauce.” The purple dessert, based on the Derpy Tiger in the film, will be available a la carte.
