Ladbrokes, one of the best-known and most trusted betting sites, is running a special welcome offer for the 2026 Cheltenham Festival.
New customers can secure the Ladbrokes Cheltenham offer – worth £30 in free bets – by signing up using one of our links and then wagering £5 or more on any sport.
The Ladbrokes Cheltenham bonus is just the start of a bettor’s journey with one of the best online bookmakers, who provide Festival fans with a great selection of markets, competitive odds, price boosts and free bet offers.
Here’s our guide to the Ladbrokes welcome offer, including how to access it, relevant terms and some additional information on other relevant Ladbrokes Cheltenham offers.
What is the Ladbrokes sign up offer?
The Ladbrokes welcome offer gives new customers £30 in free bets when they sign up, deposit and stake just £5 on any sport.
There is no Ladbrokes Cheltenham promo code required to benefit from the offer, as long as new customers sign up via one of the links on this page.
Once the qualifying wager has settled, users will receive £30 in Cheltenham free bets to use on all sports markets, including horse racing, paid out in 6x £5 free bets. Free bets expire within seven days.
Is there a Ladbrokes bonus code for Cheltenham 2026?
No Ladbrokes bonus code is required to unlock its Cheltenham offer.
New customers only need to click one of the links in this article before signing up, depositing £5 and betting £5 on any sports market with odds of 1/2 or greater. You can use any Cheltenham free bets on any race at the festival.
Ladbrokes Cheltenham offers terms and conditions
The Ladbrokes Cheltenham offer is one of the simpler promotions on horse racing betting sites for the festival, but there are a few key terms that bettors need to know in order to qualify for their free bets.
- The Ladbrokes sign up offer is only available to new customers aged 18 and over who reside in the United Kingdom. The bonus is also limited to one user, household and IP address.
- New customers must use an eligible payment method – including debit card, Apple Pay and Google Pay – in order to qualify for the Ladbrokes free bet offer.
- Deposits made using Prepaid Cards, Instant Bank, PayPal, Paysafe, Neteller or Skrill are not eligible for the Ladbrokes new customer offer.
- Customers must place a qualifying wager worth £5 on any sports market with odds of 1/2 or greater. This must be done within 14 days of registration.
- Bets placed on an accumulator must have odds of 1/2 per leg, Tote and Pools bets are not eligible for the Ladbrokes welcome offer.
- Any qualifying wagers which are cashed out will not receive the Ladbrokes free bets.
- Once your qualifying wager has settled, customers will receive 6x £5 free bets within 24 hours. Four of these are for use on any sportsbook market, while two are £5 free bet builders for use on any football market.
- All Ladbrokes free bets must be used within seven days.
- Free bets must be used on four separate sportsbook markets, and cannot be used on Virtual sports, Tote, or Pools markets.
- Ladbrokes free bets cannot be cashed out or redeemed for cash at any time.
Ladbrokes Cheltenham offers and features
Ladbrokes are one of the biggest names in the UK gambling industry, and as you would expect for the biggest betting event of the year, they go big on the Cheltenham Festival.
Punters can look forward to a huge range of Cheltenham offers each and every day of the festival. Here’s a selection of the Ladbrokes Cheltenham promotions open to existing customers:
Best Odds Guaranteed (BOG): Ladbrokes offers customers the best odds guaranteed for bets placed at Cheltenham after 8am. On the day of the race. Ladbrokes pays out at the best possible price if the SP has longer odds than your initial wager for bets up to £10,000.
Bet Boosts: Ladbrokes offers bet boosts on selected Cheltenham markets, providing customers with greater value on their Cheltenham bets.
Cheltenham Specials: Ladbrokes look at every betting angle at Cheltenham, breaking down each race, including the Gold Cup. Make sure to check every day for specially tailored Cheltenham offers.
Horse racing bet builder: Put together a bet builder for the big races at Cheltenham, with Ladbrokes offering bettors the chance to combine win, place and winning distance bets on the same race.
Cheltenham Placepot: Ladbrokes gives users the chance to enter the Cheltenham placepot where customers can win a share of up to £250,000.
Cheltenham Non Runner Money Back: Ladbrokes refunds your money back as cash if your Cheltenham runners do not run in the race specified on your wager.
Extra Places: Ladbrokes offers customers a range of extra places on selected Cheltenham races, offering customers more value for each-way bets. Look out for the terms and conditions of these extra places before placing your bets online.
Live Streaming: Ladbrokes live streams all Cheltenham races, including the Gold Cup. Customers have access to a high-definition feed from Racing TV with expert commentary.
Responsible Gambling
Bettors should always gamble responsibly, especially during the Cheltenham Festival, when the number of offers available increases dramatically. You should always stick to a budget and never exceed it.
Anyone can lose a bet, even if they know a lot about horse racing. Never chase your losses. Always remain in control of your time and budget.
Bettors should use responsible gambling tools provided by gambling sites, such as deposit limits, loss limits and self-exclusion, among others. These principles should apply whether you are using new casino sites, football betting sites, bingo sites, or any other gambling medium.
In the UK, there are a number of gambling addiction charities ready and prepared to help you with counselling, support groups and practical advice on how to help you recover if you do lose control:
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