Bill Belichick is putting the finishing touches on his plans for the new football season and so too, it seems, is his 49-years younger girlfriend Jordon Hudson.
Multiple reports Wednesday revealed the Belichick-owned company TCE Rights Management LLC, which Hudson runs, has filed to trademark the term ‘gold digger’ with the intention of using it on jewelry and key chains.
It’s another defiant move by Hudson, who has been on the receiving end of major scrutiny over her influence on the 73-year-old Belichick.
Among the many accusations thrown her way over her relationship with Belichick, many have questioned if there is a financial motive. Belichick is worth an estimated $75million, according to reports earlier in the year.
Hudson has never given a public interview but sources close to the couple have repeatedly told Daily Mail of their bemusement at the scrutiny placed upon them.
Now the head coach of the University of North Carolina, Belichick is making his hugely anticipated step into college football on Monday night when his team hosts TCU in Chapel Hill.
Jordon Hudson has reportedly trademarked the term ‘gold digger’ before the college season

Belichick is gearing up for his first game as the University of North Carolina head coach
As much as the NFL great will steer his focus on football, a huge amount of attention is inevitably going to fall on his romance with the 24-year-old Hudson.
She has long been prepared for it, though. ‘Gold digger’ isn’t the only term that has been trademarked – others phrases such as ‘Chapel Bill’, ‘Belestrator’, ‘Trail of Salty Tears’, ‘No Days Off’ and ‘The Belichick Way’.
Hudson and Belichick were at the center of a storm earlier this year when, from off camera, she repeatedly interrupted the coach’s CBS interview when asked about how the couple met.
It sparked a huge debate over whether Hudson had bad intentions while being so close to Belichick.
His friend, the NBA great Charles Barkley, publicly said he would stage an intervention while Belichick’s former Patriots player Ted Johnson, who played five seasons under Belichick in New England, questioned his sanity.
‘To me, those are bad decisions that makes him and the university look really bad and question whether or not he is of sound mind and should be running a football team at the University of North Carolina,’ Johnson said of his old coach.
‘I think it’s something you have to really, really consider.’
But last weekend, a source close to the couple told Daily Mail that they are relishing getting back to business once the college football season begins.

The couple have endured a tumultuous offseason but remain defiant in the face of scrutiny
‘Bill and Jordon are enjoying the next couple weeks together before he has to go full force into the upcoming season and focus all of his attention on that,’ the source explained.
‘Their time to hang out and go out to eat or go to any events together is not going to happen for a few months, because Bill is going into war. It is very important to Bill to make this work at UNC, and if they do well or very bad, it is all based on his preparation for the season.
‘Sure, Jordon will be at the games, but they are making sure that they will not be seen gallivanting around while the season goes on because Bill doesn’t want it to look like Jordon is a distraction.’
The source continued: ‘Bill is not worried one bit about his relationship with Jordon as the season starts to come to fruition.
‘They have each other’s back and if this all goes well or off the rails, he’s confident that she will be there for him the entire way. He has zero worry about her as he considers her a rock and a constant in his life that isn’t going to go away.’