Countdown to the Fleadh last opportunity for businesses to maximise the visitor opportunity
With the Fleadh expected to attract significant visitor numbers to Northern Ireland, Tourism NI is holding a final industry webinar to learn how your business can maximise the opportunity, increase visitor spend and encourage repeat visits after the event.
This webinar will cover
- A Giant Welcome Back to Northern Ireland – learn how your business can be featured and encourage visitors to return to Northern Ireland in the future.
- Industry offer opportunities – discover how to create compelling visitor offers that can be showcased as part of the campaign.
- Turn Fleadh visitors into future customers – learn practical and GDPR-compliant ways to capture visitor details and build relationships that continue beyond the event.
- Share Northern Ireland itineraries – see how Tourism NI’s curated itineraries can help encourage visitors to extend their stay or plan a return trip, and how your business can easily share these resources with guests.
- Access free Fleadh marketing assets – find out how to access and use dedicated Fleadh photography and video assets available through Tourism NI’s content pool.
Why Attend?
This webinar is designed to help tourism and hospitality businesses make the most of one of the biggest tourism opportunities of the year. Whether you are an accommodation provider, visitor attraction, restaurant, activity provider or tourism business, you’ll leave with practical actions that can help convert Fleadh visitors into future customers.
Workshop details
Date Thursday 23 July 2026
Time 12pm to 1pm
Location online
Register your place.
First published 8 July 2026



