From James Cleverly cups and Kemi Badenoch cola bottles, to Tom Tugendhat fake tan and Robert Jenrick baseball hats.
These are just some of the Conservative leadership candidate’s merchandise available at the party conference in Birmingham.
The Independent took a closer look at the products on offer from the four hopefuls wanting to replace Rishi Sunak as leader.
The contest is set to go from four to two in the next fortnight, and then members will have their final choice in the run-off.
While the merchandise may not truly swing votes, it does give an indication of the strength of each campaign team.